So you want to produce a short film. Or design a new line of jewelry. Or manufacture a revolutionary solar-powered garden sprinkler. There’s just one catch: You need $100,000 to finance your dreams, and your checking account has barely enough to cover next month’s rent. Enter—a phenomenal “crowdfunding” website launched in 2009 that brings venture capital to the masses. At Kickstarter, it’s not uncommon for folks to raise $50,000, $100,000, $250,000, or even (the all-time record to date) $942,578! Want a piece of the action? In How to Raise $100,000 on Kickstarter, Don Steinberg interviews dozens of artists and visionaries who launched their passion projects online. You’ll learn all the strategies of an effective Kickstarter campaign. You’ll discover the perils and pitfalls that have dashed many a dream. And you’ll realize what to do in a best-case scenario—when your product goes viral and the cash starts flowing in. On Kickstarter, it happens to a few lucky visionaries every week. Here’s how to be one of them.


  • 256 pages
  • 5.25 x 8 inches
  • 1 color
  • Paperback with photographs

Rights available for...

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